Indian Cricket Broadcast Rights Fetch a Record Price

Indian Cricket Broadcast Rights Fetch a Record Price

The New York Times - Business:

The auction cemented the league’s position among the world’s most valuable sports properties, as a once-staid game has become a commercial juggernaut.

Sameer Yasir
Author: Sameer Yasir

This post first appeared in The New York Times - Business. Read the original article.

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