With a Fresh Look and Recipes, Manischewitz Courts a New Generation

With a Fresh Look and Recipes, Manischewitz Courts a New Generation

The New York Times - Business:

The 136-year-old company’s products have been staples in American Jewish households for generations. After a major rebranding, the matzo ball soup comes with merch.

Remy Tumin
Author: Remy Tumin

This post first appeared in The New York Times - Business. Read the original article.

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